Get Consistent Business Growth with

The Mindstate® Marketing Partnership Program


The world of marketing is quickly evolving. Is your business keeping up? 

With this interactive program, you’ll work side-by-side with the Mindstate® Group team for 8-weeks to apply behavioral science and psychology to optimize your customer insights, your positioning, your product, services and programs and your specific marketing messages. 

We’ll work together to transform your business and marketing to attract new customers and jump start your business using the power of behavioral science.

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Your Business Success Doesn’t Have To Be Up To Chance


Are you fed up with holding your breath every time you launch a campaign? With the Mindstate Marketing Partnership Program, our team will work with you over 8 weeks to teach you how to apply behavioral science and psychology to your business and marketing strategy to create compelling marketing that drive your customers to act.

This “do-it-together” 8-week program brings our teams together to teach you how to get better, more consistent results for your business through the power of behavioral science. 

With weekly activities and live coaching from our team of experts, you will be able to:

  • Use your business’s data and customer mindstate to create highly effective positioning, products and marketing
  • Get your specific questions about Mindstate Marketing answered
  • Brainstorm new messages or talk through your next steps with Will Leach himself
  • Get all the resources you need to apply Mindstate Marketing to future campaigns
  • Apply the insights you gain to your business immediately
The Mindstate Marketing framework has helped businesses in dozens of industries to redesign their current customer experience and use the power of behavioral science to craft highly personalized and effective marketing messages. And it can do the same for you—if you know how to apply it correctly. Register for a Mindstate Marketing Partnership Program today so you can feel confident knowing you’re using Mindstate Marketing to its fullest potential.


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What’s Included in the Program:

  • 8 weeks of professional Mindstate Marketing training plus live weekly professional coaching sessions to move you step-by-step through our proven process to reinvigorate your business through the power of behavioral science.
  • Weekly activities guide you along the program to optimize your customer insights, brand positioning, product and service offerings, marketing strategy and tactics. 
  • Exclusive access to a private LinkedIn community to share ideas/ask questions of other Partnership Program graduates and Mindstate® Group experts
  • 2 autographed copies of Marketing to Mindstates
  • 2 copies of our Mindstate Marketing Activity Workbook
  • Early access to news and content.


Work One-on-One with Will Leach in our Live Office Hours

If you don’t correctly apply psychology and behavioral science effectively in your buisness, you could waste time, money, and energy investing in a strategy that doesn’t deliver the results you need. 

The good news is: As part of the Mindstate Marketing Partnership Program, you’ll have daily access to our team to answer your questions, provide you specific guidance and live office hours to ask questions and get advice directly from Will Leach. 

Here’s what to expect:

Mindstate Marketing Application: We’ll work through weekly exercises to bring the principles of behavioral science to life throughout your entire business including your customer insights, brand positioning, products & services, marketing strategy and key marketing tactics like website and emails.

Mindstate Marketing Alignment Sheet and Custom Blueprint: You’ll receive a custom Mindstate Alignment sheet detailing  your customers' Mindstate, brand positioning, product & service guidelines and marketing blueprints to provide you guidelines and instructions to get the most from this program.  

Marketing Audit: To make this program a long-term strategic asset, you'll need to make it a part of everything that you do.  That's why we teach you how to conduct Mindstate Audits for your business to diagnose and treat any issues in key customer touch-points so that you're consistently growing.



June 7 - July 30th
August 2 - Sept 24th 



Get Instant Access to the Mindstate® Marketing Masterclass

Want to learn more about how Mindstate Marketing works while waiting for your program to begin? With the Mindstate Marketing Partnership Plan, you’ll be able to watch every video included in our on-demand virtual course, so you can gain a deeper understanding of the Mindstate Marketing approach on your schedule.

You’ll get 8 hours of interactive, video training that takes you through real-life application of Mindstate Marketing using the Wicked Crisps brand. You can take your education even further with six 45-minute microlearning videos to quickly learn about specific topics of interest.

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3 Steps to Join the Mindstate® Marketing Community


Register for the Mindstate Marketing Partnership Program



Partner for 2 Months to Apply Mindstate Marketing to Your Business



Achieve Consistent Growth with Your Marketing and Business


Still not sure if the Partnership Program is right for your business? Reach out to one of our experts by email at and we'll grab some time to talk.