Will Leach
on Mar 19, 2021 8:00:00 AM
This blog is modified from my article on Forbes. Click HERE to read the original.
Chances are, your marketing is ineffective at driving long-term behavioral change.
I say this not because I know anything about your marketing. I don’t need to. I say this because I study human behavior, specifically behavioral design, and I know how cognitively complex today’s world is and the uphill battle that your marketing has just to get consciously considered.
